Unlock unlimited scans + unlimited generations, ModelUGC, TikTok data, and 20 video credits.
If you love it, keep going at $49/mo.
Cancel before Day 7 → $0 more charged. Ever.
3 competitor scans per month + 5 AI ad generations — forever, no credit card ever. You get the core Meta Ad Library scanner and basic scan results. No Swipe File, no Creative DNA, no Watchlist. You can upgrade to Starter or Pro+ at any time to unlock more.
What does Starter unlock vs Free? ▾
Starter ($29/mo) gives you: 20 scans/mo, 50 AI generations/mo, Creative DNA analysis (the deep breakdown of hook types, persuasion frameworks, what's winning in your niche), Swipe File + Library to save and organize your best finds, Watchlist (track 3 competitors), Ad Briefs, Static Ads, Basic Brand Kit, and export. Everything Free has, plus the real intelligence layer.
What does Pro+ unlock that Starter can't do? ▾
Pro+ ($49/mo) is the full arsenal: Unlimited scans, unlimited AI generations, ModelUGC (generate AI avatar UGC scripts trained on winning ad patterns — the biggest unlock), TikTok + YouTube platforms, Full Brand Kit 2.0, Performance Tracking Loop, unlimited Watchlist competitors, and priority processing. Starter has limits; Pro+ removes them all.
What is ModelUGC and why is it Pro+ only? ▾
ModelUGC generates AI avatar UGC scripts trained on winning ad patterns in your niche. It analyzes what hooks and formats are working across your competitors' top-performing ads, then writes creator-ready scripts you can hand to talent or generate with AI avatars. It's our most compute-intensive feature which is why it's gated at Pro+.
What's a "competitor scan"? ▾
One scan of the Meta Ad Library for a keyword or brand. HeistAI pulls the top active ads, runs AI analysis on each one (hook type, persuasion framework, target audience), scores them, and generates copy variations you can steal and remix. Free gets 3/mo. Starter gets 20/mo. Pro+ gets unlimited.
Can I switch plans anytime? ▾
Yes. Upgrades take effect immediately. Downgrades take effect at your next billing date. Canceling on Free? Nothing to cancel — it's free forever.
What are AI video credits? ▾
Each credit generates one AI video ad. Starter: 5/mo. Pro+: 20/mo. Agency: 50/mo. Credits reset monthly with your subscription.
Ready to start stealing?
Start free. Upgrade to Starter for $29. Or try Pro+ for $1 for 7 days — cancel before Day 7 and you pay nothing more.